California Boutique Hotel Conference

April 12–14, 2027
Town and Country Resort San Diego
Join us in sunny San Diego for a gathering of independent hoteliers, creative innovators, and industry partners shaping the future of boutique hospitality in California.
Become a Sponsor
Become an Exhibitor

Attendee Registration
Early Bird registration for hoteliers opens October 1.
Check back soon for more conference details 

Where Hospitality Tastemakers Come to Recharge

Conference attendees gathered in a colorful hotel ibrary and with green chairs

The California Boutique Hotel Conference brings together hotel owners, operators, marketers, and hospitality tastemakers who are passionate about creating exceptional guest experiences and redefining independent hospitality across California and beyond.

Over three days, new ideas flow as freely as the wine, candid conversations continue long after the sessions end, and new connections quickly feel like trusted friends. You’ll learn what’s working at properties like yours, discover fresh perspectives from industry experts, and leave with practical ideas you can put to work the moment you return home.

More than anything, this is a gathering of people who get it—people who constantly raise the bar for what independent hospitality can be and are eager to share what they’ve learned along the way.

Come for the education. Stay for the conversations. Leave with a notebook full of ideas, a phone full of new contacts, and renewed excitement for what’s possible.

Learn from the Best

Hear directly from hoteliers and industry experts who are pushing the envelope on independent hospitality and are willing to share what’s working.

Find Your Community

Build relationships with people who understand the business, celebrate the wins, and aren’t afraid to talk honestly about the challenges.
Leave Energized
Whether it’s an operational breakthrough, a new marketing idea, or a perspective-changing conversation, you’ll leave with renewed momentum for the year ahead.

Save the Date

April 12–14, 2027

Check back this fall for session details, keynote announcements, and the conference agenda.